Reuters names JAMES a development to watch for 2018

‘JAMES, your digital butler’, Twipe’s Google-DNI funded project with the Times and The Sunday Times, has been named a development to watch in 2018 by Nic Newman in his recent report “Journalism, Media and Technology Trends and Predictions 2018” for Reuters. Using machine learning and AI, JAMES will gradually get to know the habits, interests,[…]

4 guiding principles for your push notification strategy

One of the key ways to grow your ePaper is to send a daily push notification to readers. Urban Airship found that publishers sending at least one notification every day have app retention rates more than twice as high as those for publishers that don’t. Twipe’s own research has found that engaging with your readers in[…]

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