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Amazon – your new(s) subscription service

Amazon announced this week that it has launched its very own self-service subscription marketplace. Named “Subscribe with Amazon“, it makes it possible for digital subscription providers to reach millions of Amazon customers. Businesses will benefit from targeted customer exposure through its discovery features such as search and recommendations. Amazon wants Subscribe with Amazon to be the place[…]

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Are publishers disappointed in Facebook’s Instant Articles?

Almost two years ago, Facebook rolled out Instant Articles. The new feature aimed at providing publishers with a more engaging platform on which to gather users, through faster loading times and a cleaner look and feel. Not even 24 months later, many industry actors are already turning away from Facebook’s once praised idea. The Guardian recently joined a[…]

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Engage Readers now live in 5 newsrooms

EngageReaders live in 5 newsrooms We are proud to share with you that 5 Launch Partners are now using EngageReaders in their newsroom. 9 more newspapers are rolling out the technology in the coming weeks. As from today we welcome new publishers in our Early Adopter Program. Aachener Zeitung integrated EngageReaders in their own publishing platform.  Het Nieuwsblad, De Limburger, L’Avenir and La Montagne upgraded their Twipe Digital[…]

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U.S. Newspapers see surge in digital subscriptions

A rise in digital subscriptions has been noticeable in the past month. An aggregate of Statista shows how big this surge really is. The growth of certain US publishers was just tremendous. This is partly because readers start realizing that online content is worth paying for and because quality news is in high demand in[…]

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McKinsey research shows offensive digital strategies pay off

A recent report by McKinsey concludes that the implication of digitization for revenues, profits and opportunities will be dramatic. While one might assume that digitization is already far advanced as digital technologies pervade more of everyday life, less than 40 percent of industries have been digitized. The report looks into what approaches actually work and[…]

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Twipe signs first big partnership in Germany

German publisher DuMont accelerates digital growth with Twipe ePapers As of noon today DuMont Media Group offers its seven titles’ subscribers a completely new digital reading experience. The Launch of the new ePaper Apps with Twipe is the beginning of a long-term partnership. With the Twipe Platform, DuMont has found a reliable basis to build[…]

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Twipe strengthens leadership position in the French publishing market

Today, the French regional news publisher Centre France, launches a new breed of apps on iOS, Android and the Web for the digital editions of its 19 newspapers. Centre France and Twipe have entered a long-term collaboration to distribute and monetize the digital newspapers. Centre France is the first to roll out the new Web[…]

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The Times and the economics of online news

In 2010 The Times decided to bring their website content fully behind a hard paywall. While the paywall has undoubtedly limited their reach, traffic isn’t the only measure of success for a strong brand like The Times. With the reputation of The Times they are allowed to have a different business model than many of[…]