Next Issue has just launched an iPad app, together with two all-you-can-read bundles which include some of the world’s most popular publications such as Bon Appetit,Â Brides, Equire,Â Golf Digest, Fortune,Â GQ,Â Self,Â VogueÂ andÂ Wired.Â This combined offer of magazine publishing on tablets is very similar to the music streaming service Spotify or the video distribution service Netflix. We are curious to see if users will switch from individual subscriptions to this kind of bundled offer.Â The app is also available for Android tablets.
Next Issue offers unlimited access plans, presenting its entire catalog of the world’s most popular magazines, including back issues, starting at justÂ $9.99 (8 euro) per month.
“Customers will see their magazines come to life in spectacular fashion,” saidÂ John Loughlin, Executive Vice President and General Manager, Hearst Magazines.Â “Next Issue for iPadÂ deliversÂ an immersive and engaging experience, while the technology seems to disappear and get out of the way.”
Next Issue is temporarily only available in the U.S., although the company says on its site that it quickly moved to other countries want to make. Next Issue Media is a joint venture formed by five leading U.S.-based publishers â€“Â Conde Nast, Hearst, Meredith, News Corp. and Time Inc.
Source:Â PR Newswire