Google DNI funds collaborative project of Twipe and The Times & The Sunday Times

We are proud to announce today that a collaborative project of Twipe and The Times & The Sunday Times has been granted Google DNI Funding. ‘JAMES, your digital butler’ is a collaborative project from The Times & The Sunday Times and Twipe. JAMES will enable individualised distribution of the digital editions of The Times &[…]

Trends in Digital Publishing Winter Edition

Out now, the latest edition of Trends in Digital Publishing has all the top stories, plus best practices from industry leaders and the newest developments at Twipe, including: Twipe CEO Danny Lein on the ‘artificial bubble‘ Digital transformation expert Steffen Damborg on artificial intelligence and reader engagement State of Digital Publishing founder Vahe Arabian on[…]

How La Libre Belgique and La Dernière Heure are increasing reader engagement with NextGen editions

Joining other European publishers in leveraging the NextGen format to increase readers, IPM has upgraded La Libre Belgique and La Dernière Heure’s mobile offering to include NextGen apps for a more interactive reader experience.   A complete digital publishing suite With this addition, IPM now benefits from Twipe’s complete Digital Publishing Suite. La Dernière Heure and[…]

Research results: Measuring reader engagement

Can we measure and predict reader engagement? Twipe set out to answer this question, along with Mediahuis and two research groups from KU Leuven. In the two years since this Digital Reader Engagement (DRE) project began, we have learned what happens in the body while reading and turned this into our Google DNI-backed product EngageReaders[…]

How The Guardian plans to reach one million paying members

One million paying members by April 2019–that’s the ambitious plan from The Guardian. The perennial question of how to fund quality journalism has seen a few new answers in recent memory, with membership programs as one potentially successful solution.The Guardian hopes to tap into this, with their membership plan as a core component of their[…]

6 ways to grow your ePaper

These are the six actions that will help grow your ePaper, based on the best practices of our customers and our six years in the industry. To help inform your 2018 planning, here is the checklist of the top six actions to grow your ePaper. 1. Metered social sharing The dilemma is familiar to most publishers:[…]

Artificial intelligence & other key takeaways from the World Publishing/Digital Content Expo 2017

Just two words can sum up the top lessons from the gathering of world publishers in Berlin this week: artificial intelligence. Or to be even more specific, robot journalists. It seemed every speaker at the very least touched on this theme, if they did not devote their entire talk to discussing AI from a different[…]

Learnings from the EngageReaders Launch Partner Meeting

Almost one year ago, EngageReaders officially launched, providing editorial teams with deep and actionable insights every day. Developed from research conducted in partnership with Mediahuis and KU Leuven, EngageReaders was selected as one of the winners of the Google Digital News Initiative. Since then, a group of launch partners have met every six months to[…]