In our last Twipe Weekly Publishing News Digest before the Christmas break, we take a look at stories from across the world of publishing and news tech, touching on topics like Product Strategies, Podcasts measurements, new Web3 and Metaverse experiments and more. Read our top 5 stories of the week below. 1. What next for[…]
In 2022, the news industry was presented with the opportunity to blend their pandemic world learnings with a return to normality. This resulted in a refreshed outset for publishers. Join us for a rundown of the 5 key themes that we think ruled 2022. 1. Generative AI changing content creation A touch of recency bias[…]
This week’s Twipe Weekly Publishing News Digest takes a look at stories from across the world of publishing and news tech, touching on topics like the limitations of ChatGPT, how publishers are using TikTok, Facebook threatening to ban news again and more. Read our top 5 stories of the week below. 1. How publishers are[…]
Earlier this year we discussed app strategy in a webinar with experts from The Telegraph, Schibsted and Frankfurter Allgemeine Zeitung. Over the course of 2022, we have monitored app developments closely to see how publishers have developed their strategies. Unification of apps continues to be a growing trend In an app strategy survey, 48% of[…]
This week’s Twipe Weekly Publishing News Digest takes a look at stories from across the world of publishing and news tech, touching on topics like micropayments, how publishers approached Black Friday, the Washington Post releasing their own Spotify Wrapped and more. Read our top 5 stories of the week below. 1. Micropayments again Micropayments have[…]
Black Friday has grown beyond American shores and people across the world are on the lookout for their chance to grab a bargain. To leverage this hype, publishers have leaped onboard with offers in all different shapes and sizes. To look further, we studied the websites of 60 publishers from 17 different countries this Black[…]
This week’s Twipe Weekly Publishing News Digest takes a look at stories from across the world of publishing and news tech, touching on topics like why subscriptions are still on the rise, how publishers are pioneering with NFTs, insights from Reuter’s latest report on changing newsrooms and more. Read our top 5 stories of the[…]
NFTs have become less of a marketing ploy and more of a genuine revenue opportunity for publishers. They have diversified income streams for some, whilst others have struggled to capitalise on their potential. One thing’s for sure, they appear to be an alternative money maker for publishers. How have early pioneer publishers capitalised on their[…]