Twipe’s Future of News Blog

Welcome to the Twipe Future of News Blog. Each week at Twipe, we analyse key trends shaping the future of news. Subscribe to our newsletter and never miss a story.

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Newsletter strategies, social media experiments and audience insights: Twipe’s Weekly News Digest

Welcome to Twipe’s Weekly News Digest. This week, we take a look at stories from across the world of publishing and news tech, touching on topics like newsletter strategies, new social media experiments, audience insights from innovative customer centres and more. Read our top 5 stories of the week below. 1. 3 types of newsletter[…]

3 types of newsletter every publisher should experiment with

69% of publishers identify newsletters as an area where they will be putting more resources in 2023. According to WAN-IFRA, 50% of publishers already offer between 1-5 newsletters, with the other 50% offering significant amounts more. Many reasons have been attributed to the success of newsletters in recent years such as harvesting user data and[…]

Metaverse tips for publishers, AI quizzes and a new bundle bet: Twipe’s Weekly Digest

Welcome to Twipe’s Weekly News Digest. This week, we take a look at stories from across the world of publishing and news tech, touching on topics like Metaverse tips for publishers , AI quizzes, a new bundle app and more. Read our top 5 stories of the week below. 1. What’s next for the Metaverse[…]

What’s next for the Metaverse and publishing?

12 months on from our first article looking at the opportunities for publishers in the Metaverse, we touch base with our own Metaverse Expert Manuel Bolognesi. Manuel reflects on 2022’s developments between publishers and the Metaverse and looks ahead to the future of Metaverse and Publishing in 2023. Quick Metaverse Recap By 2030, the Metaverse[…]

News personae algorithms, TikTok, Twitch and Bundles: Twipe’s Weekly News Digest

Welcome to Twipe’s Weekly News Digest. This week, we take a look at stories from across the world of publishing and news tech, touching on topics like news personae algorithms, TikTok, Twitch, subscription bundle success and more. Read our top 5 stories of the week below. 1. News personae and the future of AI recommendations Personalisation[…]

News personae and the future of AI recommendations

Personalisation is a developing domain in news publishing. 67% of publishers are already using AI personalisation recommenders, but what’s next? A recent research paper from the KU Leuven brings a new perspective in the interaction between publishers, readers and algorithms. The paper “Putting a Human Face on the Algorithm: Co-Designing Recommender Personae to Democratize News Recommender[…]

8 charts for 2023, retaining 100,000 subscribers and transition transparency: Twipe’s Weekly News Digest

Welcome to Twipe’s Weekly News Digest. This week, we take a look at stories from across the world of publishing and news tech, touching on topics like the retaining 100,000 digital subscribers, transparency in the print to digital transition, 8 charts from Reuter’s 2023 predictions and more. Read our top 5 stories of the week below.[…]

8 charts that you need to see from Reuters Predictions for 2023

Reuters Institute for the Study of Journalism have released their latest set of predictions for 2023 which shine a light on some of the biggest trends to monitor in 2023. From a survey of 303 news executives from across the world, we have selected 8 graphs for you need to see. 1. Confidence levels have[…]

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