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How to engage readers across generations
As an exclusive, invite-only event in New York City on March 1st, Twipe hosted a Future of News Seminar focused upon addressing how to engage news readers across generations.
At the seminar, we were joined by C-level speakers and panelists and were followed by a guided Belgian beer tasting led by NYC’s first ever female certified beer cicerone.
After more than 1 year of experimentation and over 250,000 newsletters sent per week from our JAMES personalisation technology, we’ll be exploring learnings and sharingnew insights with help from our publishing partners and special guests.
For this webinar we were joined by Johannes Niemeläinen, Data Manager at Finland’s largest local and regional publisher, Mediatalo Keskisuomalainen.
Key Decisions for a successful app strategy
In this webinar explored case studies and discussed topics such as: – Separate news and edition app vs Unified apps – Verticals & Niche apps – Importance of WebApps and more…
Habit Forming Role of Digital Editions
Many American publishers neglect their replica edition, but is this a missed opportunity?
Newsletter Automation & Personalisation
In this webinar we explored newsletter strategies and shared our learnings from automating and personalising over 21 million newsletters in collaboration with JAMES partners.
CEO Roundtable: Always Day 1
This year has shown us that it has never been more important to have a Day 1 mentality. This philosophy of continuous innovation was popularised by Jeff Bezos and has been at the foundation of Amazon’s success.
The Future is Digital Editions
Learn more about digital editions best practices and how they play a crucial role in adding value for your paying subscribers. Save your spot now and stay tuned for updates.
Habit-Forming News Products
Based on our original research on habit forming news products, in this webinar we presented practical cases on how to create products with recurring reader engagement and introduced our original habit-formation canvas for news products.
JAMES – Personalised Recommendations
In this webinar we analysed the effectiveness of personalised reading lists in adding value to your readers subscription and reduce churn levels. In particular, we presented the results we achieved through our AI technology JAMES in a study case from The Times.
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