July 22, 2020

Future of News Webinar Series

As a SaaS technology platform for newspaper publishers, Twipe has direct access to industry insights and best practices that positively influence digital transformation. Subscribe to our webinar mailing list to make sure you won’t miss our next webinar.

Previous webinars

Successful Personalisation Strategies

After more than 1 year of experimentation and over 250,000 newsletters sent per week from our JAMES personalisation technology, we’ll be exploring learnings and sharing new insights with help from our publishing partners and special guests.

For this webinar we were joined by Johannes Niemeläinen, Data Manager at Finland’s largest local and regional publisher, Mediatalo Keskisuomalainen.


Key Decisions for a successful app strategy

In this webinar explored case studies and discussed topics such as: 
– Separate news and edition app vs Unified apps
– Verticals & Niche apps
– Importance of WebApps and more…


Habit Forming Role of Digital Editions

Many American publishers neglect their replica edition, but is this a missed opportunity?


Newsletter Automation & Personalisation

In this webinar we explored newsletter strategies and shared our learnings from automating and personalising over 21 million newsletters in collaboration with JAMES partners.


CEO Roundtable: Always Day 1

This year has shown us that it has never been more important to have a Day 1 mentality. This philosophy of continuous innovation was popularised by Jeff Bezos and has been at the foundation of Amazon’s success.


The Future is Digital Editions

Learn more about digital editions best practices and how they play a crucial role in adding value for your paying subscribers. Save your spot now and stay tuned for updates.


Habit-Webinar

Habit-Forming News Products

Based on our original research on habit forming news products, in this webinar we presented practical cases on how to create products with recurring reader engagement and introduced our original habit-formation canvas for news products.


JAMES – Personalised Recommendations

In this webinar we analysed the effectiveness of personalised reading lists in adding value to your readers subscription and reduce churn levels. In particular, we presented the results we achieved through our AI technology JAMES in a study case from The Times.


Join the Twipe Digital Growth Summit 2022

The Digital Growth Summit is an exclusive event which gathers senior media innovators to discuss the future of news.

Buy your early bird ticket for our 2022 event taking place on the 19th October in London.