5 books to get inspired during summer holidays

Whether you’re looking for a good read or want to make sure you’re not missing out the trends, it’s worth checking out these 5 titles. From algorithms and machine learning to a look inside Google Ventures’ unique five-day process for solving tough problems, we’ve picked our favorite business books, a must-read during the summer holidays:

  • The Master Algorithm, by Pedro Domingos
  • Sprint, by Jake Knapp, Braden Kowitz, John Zeratsky
  • #AskGaryVee, by Gary Vaynerchuk
  • High Output Management, by Andrew S. Grove
  • Growth Hacker Marketing, by Ryan Holiday
  • Machine Learning

    Title: The Master Algorithm
    Subtitle: How the Quest for the Ultimate Learning Machine Will Remake Our World
    Author: Pedro Domingos

    Pedro Domingos, one of the field’s leading lights, lifts the veil for the first time to give us a peek inside the learning machines that power Google, Amazon, and your smartphone. He shows how to turn ideas from neuroscience, evolution, psychology, physics, and statistics into algorithms ready to serve you. Step by step, he assembles a blueprint for the future universal learner—the Master Algorithm—and discusses what it means for you, and for the future of business, science, and society.
    A groundbreaking book, The Master Algorithm is the essential guide for anyone and everyone wanting to understand not just how the revolution will happen, but how to be at its forefront.

    Product Development

    Title: Sprint
    Subtitle: How to Solve Big Problems and Test New Ideas in Just Five Days
    Authors: Jake Knapp, Braden Kowitz, John Zeratsky

    A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It’s for anyone with a big opportunity, problem, or idea who needs to get answers today.
    Sprint offers a transformative formula for testing ideas that work, whether you’re at a startup or a large organization. Within five days, you’ll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes.” —Eric Ries, author of The Lean Startup

    Entrepreneurship and Social Media

    Title: #AskGaryVee
    Subtitle: One Entrepreneur’s Take on Leadership, Social Media, and Self-Awarenesss
    Author: Gary Vaynerchuk

    #AskGaryVee showcases the most useful and interesting questions Gary Vaynerchuk has addressed on his popular show. He presents practical, timely, and timeless advice on marketing, social media, entrepreneurship, and many other topics. Gary gives you the insights and information you need on everything from effectively using Twitter to launching a small business, hiring superstars to creating a personal brand, launching products effectively to staying healthy—and even buying wine.
    Whether you’re planning to start your own company, working in digital media, or have landed your first job in a traditional company, #AskGaryVee is your essential guide.

    Classic Management

    Title: High Output Management
    Author: Andrew S. Grove

    Andrew S. Grove, former chairman and CEO (and employee number three) of Intel, shares his perspective on how to build and run a company. Born of Grove’s experiences at one of America’s leading technology companies, this legendary management book is a Silicon Valley staple, equally appropriate for sales managers, accountants, consultants, and teachers, as well as CEOs and startup founders.
    High Output Management is a practical handbook for navigating real-life business scenarios and a powerful management manifesto with the ability to revolutionize the way we work.

    Growth Hacking

    Title: Growth Hacker Marketing
    Subtitle: A Primer on the Future of PR, Marketing, and Advertising
    Author: Ryan Holiday

    A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven’t spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they rely on a new strategy —growth hacking— to reach many more people despite modest marketing budgets. Growth hackers have thrown out the old playbook and replaced it with testable, trackable and scalable tools. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions. Ryan Holiday explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a start-up or a Fortune 500 giant, if you’re responsible for building awareness and buzz for a product or service, this is your road map.


    Team Twipe

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