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Specifically designed for edition formats to predict and track newspaper reading behaviour
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Three trends in news audio to prepare for in 2021
Almost a year ago, when Coronavirus was just starting to rear its ugly head in Europe and North America, there were fears that widespread work from home, and the loss of the daily commute, would end the success of news audio. However, while audiences were no longer listening to audio during their commutes, enough people[…]
2021 is the year of subscriptions, and other learnings …
In an annual survey of news leaders, the Reuters Institute for the Study of Journalism predicts the trends and changes the media industry will see in the new year. This year’s report is once again full of valuable insights and is definitely well worth a read (full report here). Join us today as we explore[…]
Nieman Lab’s predictions for 2021: our top picks
We wish everyone in our Future of News community a happy and healthy new year! With 2020 firmly in our rear view mirrors and a strong belief that 2021 holds a lot of potential for news innovation, we are looking forward to a year full of invigorating discussions and exclusive events for our community. So[…]
Your reading list to start 2021 off right
With hopefully a better 2021 starting tomorrow, we have gathered 5 top performing articles of 2020 that can help better inform your news product strategy going forward. Join us as we learn from leading publishers and tech giants alike. #1 Learn from successful news innovation projects While there may be different unique contexts or local[…]
6 mistakes to avoid with your digital edition strategy …
As we have heard in previous years, during discussions with publishers this year, we often noticed higher standards applied to websites than edition products. With the high levels of engagement we see on digital editions, this is a surprising decision. Why does it seem that the most loyal readers are the ones that publishers invest[…]
5 themes that governed the news industry in 2020
As we rapidly approach the end of the year, it’s time for a look back on how the newspaper industry has changed in 2020. While few people could have predicted a global pandemic, many of the key learnings still build on important themes from previous years. Join us for a rundown of highlights from 2020[…]
Why it must always be Day One for newspapers
This week we had the final webinar for the year in our Future of News series. With attendees coming from 25 different countries, we were able to have a truly international discussion on what Day One means for legacy news organisations. We were joined on stage by three leading CEOs, Nykia Wright from Chicago Sun-Times,[…]
How publishers are leveraging ePaper reader insights wi …
At Twipe all of our best product innovations are driven by a desire to solve specific challenges our publisher partners are facing. One such innovation is EngageReaders, our ePaper analytics tool, which came out of a question from an editor who wanted to know precisely what drives engagement on digital editions. We launched a yearlong[…]
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