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Social media usage, local news attention and growing co …
Welcome to Twipe’s Weekly News Digest! This week, we take a look at stories from across the world of publishing and news tech, touching on topics like the use of social media amongst publishers, Gen Z’s thoughts about local news and how publishers are growing spaces on Discord. Read our top 5 stories of the week[…]
5 Lessons from the INMA Media Subscription Summit
The INMA Subscription Summit in Stockholm brought together 355 attendees from 171 media companies in 34 countries to discuss the future of the news media industry and how to increase subscription revenue. The gathering felt like a family reunion meant to share insights, best practices and success stories from newspaper publishers. From the many insightful[…]
5 key drivers of successful finite formats
Finite formats are becoming ever more popular products in the news publishing market. Last year The Economist relaunched their Espresso app whilst the FT last week announced the US expansion of FT Edit. With a clear start and end, they share many features with the traditional newspaper. With our wealth of experience in helping publishers[…]
Audience engagement, climate commitments and expansion: …
Welcome to Twipe’s Weekly News Digest after a week’s holiday! This week, we take a look at stories from across the world of publishing and news tech, touching on topics like audience engagement experiments, Net Zero Carbon Emissions Commitments, a US expansion and more. Read our top 5 stories of the week below. 1. From Boomers[…]
From Boomers to Gen Z: The surprising ways US News Medi …
Earlier this week, we held our first Future of News Seminar in North America. News media leaders from organisations including ABC News, Gannett, New York Times, AJC, Axios, News Product Alliance and Newscorp gathered in New York City to share how they address the changing needs of readers across generations.
How can publishers adopt Web3 in 2023?
Earlier this year, we took a look back at what’s next for the relationship between publishers and the Metaverse to see how publishers are dealing with the early stages of emerging technologies. In this piece we continue this trend, looking at the latest developments between publishers and Web3 technologies including NFTs and Blockchain. A Web3[…]
Audio experiments, news startups and the digital shift: …
Welcome to Twipe’s Weekly News Digest. This week, we take a look at stories from across the world of publishing and news tech, touching on topics like audio experimentation growth, news startups, digital news shifts and more. Read our top 5 stories of the week below. 1. Why publishers remain hopeful with audio in 2023[…]
Why publishers remain hopeful with audio in 2023
72% of publishers plan to invest in audio in 2023 as a new way to engage subscribers and attract new users. This continued focus on audio is no surprise when diving into the latest statistics in the 2023 BeyondWords 2023 Audio Engagement Report. 46% of Americans consumed spoken word content on a daily basis in[…]
