Our Solutions
Innovative and robust solutions trusted by leading newspaper publishers
Replica Editions
100% automatically processed editions distributed in apps and WebApps
NextGen Editions
Template based mobile editions of newspapers in digital only formats or combined with Replica
Edition Analytics
Specifically designed for edition formats to predict and track newspaper reading behaviour
Personalisation Technology
AI technology to create personalised reading lists to maximise engagement and reduce churn
Cases
Twipe enables digital growth and innovation for newspaper publishers worldwide
Moving print readers to digital
Digital-only evening edition
Activate and retain readers
Latest blogposts
Keep up-to-date about digital publishing trends
How legacy news organisations can innovate through part …
While a survey from McKinsey found that 96% of executives view innovation as a strategic priority, only 6% are satisfied with their innovation performance. For a variety of reasons, legacy organisations have often been slow to react to changing situations and lacking a true innovation spirit. On the other hand, there’s been startup after startup[…]
How to build habit-forming news products
Earlier this year we published the results of months of research into the world of habit-formation for news products. Through interviews with leading publishers such as The Telegraph, The New York Times, Schibsted, The Wall Street Journal, and more, as well as our learnings from the latest Digital Growth Summit, we were able to synthesize[…]
How L’Edition du Soir became the most read digita …
Recently the team at Ouest-France shared some highlights about their digital-only edition, L’Edition du Soir. Looking at these numbers, it appears L’Edition du Soir has become one of the most-read digital-only editions in Europe. At Twipe we are proud to be part of this success story, dating back to the launch in 2013 when we[…]
How news publishers view personalisation in the age of …
As we are investing more and more into news personalisation technology at Twipe, this week we welcomed publishers from 22 countries to a webinar on personalisation and JAMES, Your Digital Butler. Since Reuters first shared at the beginning of the year that the majority of media executives planned to focus on personalisation this year, the[…]
Why digital editions are growing even in today’s …
Just this week, European media organisations reported some very impressive figures on their ePaper products. In France, while there has been a 3.6% decline in print circulation last year, there has been a growth of 24.8% for digital editions. Similarly in Germany, the ePaper circulation has increased by 14.1% in Q1 2020 versus the previous[…]
5 guiding principles for your newsletter strategy
Many publishers are further turning to email in today’s coronavirus context world. With a feared economic contraction and decrease in new subscribers in the future, publishers are using email to retain existing subscribers and convert new subscribers. With that in mind, we have five guiding principles as you innovate on your newsletter strategy. #1 Just[…]
3 “think big” news innovation ideas to insp …
We don’t know what the future holds for news media, but we know we won’t be going back to normal. The publishers that will succeed are not the ones who are waiting for this current crisis to pass, instead successful publishers are using this time to fully innovate in reaction to the new circumstances. With[…]
Will publishers be able to retain all their new subscri …
For many publishers, March broke all previous subscriber records (we saw this on our platform as well). With the increased news consumption due to the covid-19 crisis, readers were turning more and more to trusted news organisations for their information. While Europe is focused now on retaining the new subscribers from this peak, according to[…]
