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Twipe at ConTech 2018
Last week, we were invited to speak at ConTech in London, a conference on ‘transforming content through data science, AI and emerging technologies’. The focus on case studies was high, and the conference creates as such an opportunity to learn what’s out there and how to start. The following statement by Freddie Quek from Solera[…]
How The Times is achieving hyper-personalisation with “JAMES, Your Digital Butler”
Last week Jasmien Lismont, Project Manager and Data Scientist at Twipe, presented the first insights from the “JAMES, your digital butler” project at ConTech in London. In the year since it was announced as a recipient of Google DNI funding, we’ve heard a lot of interest in the industry about our collaborative project with The Times &[…]
10 key takeaways from the 2018 Digital Growth Summit
Last week, Twipe and Ouest-France were proud to host the Digital Growth Summit in Rennes, France, which brought together publishers from 12 different countries to collaborate and learn from each other. If you missed it, you can see all the highlights in the online magazine. While it was a busy day, full of insights and[…]
Half of all readers prefer editions [Original research]
Download Report At Twipe we fundamentally believe in the power of editions, which is why all of our research and innovation is focused on the edition concept. Last year we took on the challenge of running a research project to better understand how publishers can succeed with the edition concept in today’s digital world. We[…]
How artificial intelligence will be used for news media in 2019
This year we have seen more publishers expanding their artificial intelligence strategies, so we can only expect this to accelerate in 2019. During our Digital Growth Summit, next week, we will take a deep dive into this subject. Our keynote speaker, Robin Govik, Chief Digital Officer of MittMedia will share how personalisation and robot journalism are[…]
3 rules for a successful digital news product strategy
As we get closer to the end of the year, we know more and more publishers are planning their strategies for 2019. For many, this means a renewed focus on their digital products. As inspiration, we have three rules for a successful digital news product strategy. #1: Develop around your audience One of the key[…]
How L’édition du Soir engages 1.8 million readers every month
In 2013, Ouest-France, together with Twipe, launched the very first digital-only newspaper in France. Since then they’ve had great success, just reaching 20 million monthly page views in August. We will hear the story of success for L’édition du Soir at the Digital Growth Summit in Rennes next month–make sure to register this week to save your[…]
Why editions are still thriving in the digital age
At Twipe we have long been believers in the power of editions, and we believe edition-based publishing should be core to the strategy of every newspaper publisher. Recently we’ve noticed a sea change, with many new publishers pivoting to edition strategies–whether that be by creating entirely new digital editions or by investing more in their existing digital[…]
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