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Twipe Insights
Welcome to Twipe Insights. Each week, we analyze key trends, dissect case studies, and keep you up-to-date on what’s shaping the future of news.
We also run events to share industry knowledge with the wider publishing commmunity.
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Twipe Insights
Paywall Benchmarking, Publishing Fewer Stories, and the 'SaaS-pocalypse'
16 April 2026
1 Paywall Benchmarking 2026: What 40+ Publishers Are Actually Doing Subscription consultant Sascha Bossen has published an updated analysis of paywalls across 40+ publishers in Germany, Austria, the US, UK, France,…
Twipe Insights
3 Examples of AI Agents Used in News Organizations
9 April 2026
Remember the early “AI chatbot craze”? It was defined by a simple interaction: a human asks, and an AI answers. That already feels like a distant phase. As the technology has…
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Twipe Insights
The 100k Club, AI licensing, and the edition app revenue hiding in plain sight
2 April 2026
1 The 100k Club’s 2026 ranking Press Gazette, Biggest subscription news websites 2026: Exclusive ranking It’s that time of year again! Press Gazette recently updated its 100k Club list of English-language…
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Twipe Insights
How to Leverage Ads in Your Edition App
26 March 2026
Are You Leaving Money on the Table? Although digital advertising represents 17% of publisher revenue, as the app partner for over 140 news media companies, we still see a large, untapped…
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Twipe Insights
Three quotes that defined The Future of German Media 2026
19 March 2026
In a somewhat ironic twist, The Future of German Media summit took place in the old, repurposed MADSACK printing house in Hanover last week. Over two days, 700 editors, publishers, product…
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