3 ways in which AI can provide value to any publisher

In Reuters predictions published this January, 69% of media leaders and publishers bet on AI as the most important enabling technology for the future of journalism. Publishers see AI as a way of delivering more personalised experiences and improving production efficiency. Automated recommendations, better commercial proposals and newsroom automation were the 3 most important uses[…]

JAMES, Your Digital Butler – how The Times & The Sunday Times are personalising news triggers

Today we’re proud to be sharing findings from “JAMES, Your Digital Butler“, our collaborative project with The Times and The Sunday Times. Using machine learning and artificial intelligence, JAMES personalises the distribution of editions, through individualised newsletters. During this one-year Google DNI project, JAMES served over 100,000 subscribers of The Times with individualised newsletters compiled from the[…]

Twipe at ConTech 2018

Last week, we were invited to speak at ConTech in London, a conference on ‘transforming content through data science, AI and emerging technologies’. The focus on case studies was high, and the conference creates as such an opportunity to learn what’s out there and how to start. The following statement by Freddie Quek from Solera[…]

How The Times is achieving hyper-personalisation with “JAMES, Your Digital Butler”

Last week Jasmien Lismont, Project Manager and Data Scientist at Twipe, presented the first insights from the “JAMES, your digital butler” project at ConTech in London. In the year since it was announced as a recipient of Google DNI funding, we’ve heard a lot of interest in the industry about our collaborative project with The Times &[…]

How artificial intelligence will be used for news media in 2019

This year we have seen more publishers expanding their artificial intelligence strategies, so we can only expect this to accelerate in 2019. During our Digital Growth Summit, next week, we will take a deep dive into this subject. Our keynote speaker, Robin Govik, Chief Digital Officer of MittMedia will share how personalisation and robot journalism are[…]

Learnings from KDD Conference 2018

The 24th annual ACM SIGKDD Conference on knowledge discovery and data mining, also known as the KDD conference, took place in London this year. Three members of team Twipe attended: Hannes Buseyne, Jasmien Lismont, and Joris Gielen. Hear from them what lessons they took away and what the highlights of this conference were. Jasmien Lismont,[…]

Five news media startups you should know

Media innovation moves pretty fast. If you don’t stop and look around once in awhile, you could miss it. So we’ve gathered 5 interesting news media startups that you should know about. Think we missed something important? Let us know! Syllabs Syllabs provides automated solutions for text creation and content optimisation. Their writing engine can[…]

Five stories for newspapers innovating for the future

#1. Three lessons from The New York Times’ subscription machine “It’s good to have engaged readers, but converting them into subscribers is the important next step. This is something The New York Times has struggled with: while their engaged reader base has been growing, their conversion into subscribers isn’t growing as fast.” Read More #2. Who[…]

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