Tag: automation
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3 types of newsletter every publisher should experiment with
2 February 2023
69% of publishers identify newsletters as an area where they will be putting more resources in 2023. According to WAN-IFRA, 50% of publishers already offer between 1-5 newsletters, with the other…
5 findings from launching 10 personalised newsletters across Finland
12 May 2022
Finnish publisher Mediatalo Keskisuomalainen realised newsletters were an underutilised strategic tool. So, they decided to reinvent their newsletter strategy with automation and personalisation. In our latest Future of News webinar, we…
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