Tag: Business of Audio
The latest updates from Twipe
Why publishers remain hopeful with audio in 2023
16 February 2023
72% of publishers plan to invest in audio in 2023 as a new way to engage subscribers and attract new users. This continued focus on audio is no surprise when diving…
Audio articles: the next frontier in edition strategies
10 February 2021
For close to a decade at Twipe we have been advocates for edition-based publishing strategies. We have defined what an edition is in today’s world, explored how digital editions help create…
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Three trends in news audio to prepare for in 2021
18 January 2021
Almost a year ago, when Coronavirus was just starting to rear its ugly head in Europe and North America, there were fears that widespread work from home, and the loss of…
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Surprising opportunities for news audio despite the pandemic
5 October 2020
Coronavirus has impacted news media across the spectrum, from declining advertising revenue to changing news audience habits. In the early days of the crisis, there was an immediate fear that news…
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News Podcasts and the Opportunities for Publishers
4 December 2019
There’s no better way to wrap up our “Business of Audio” series for 2019 than digging into the latest report from Retuers on news podcasts and the opportunities for publishers. This…
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