Tag: NRC

NRC and Daily Mail share results from personalising emails with JAMES

Matthew Lynes •

By now, most publishers are convinced about the benefits of using email to engage readers. This is good news for the return of the email, which celebrated its 50 year anniversary last week. Newspapers across the world are running multiple email newsletters daily, with 60% of publishers running more than 10 daily newsletters. This is[…]

New NRC Android apps with automatic background downloading

Danny Lein •

Automatic background downloading is loved by all people reading their favourite newspaper. It significantly increases the speed to start reading a publication and it facilitates offline reading. On iOS, this feature was introduced in 2011 as part of the launch of Newsstand. On Android an out-of-the-box support for this feature does not exist. The Twipe[…]

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