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6 instances when the Financial Times, Wall Street Journal, The Times and other newspapers ditched their paywall and when you should too
Today’s digital press continues to experiment and struggle with news monetization. But when something that previously cost money becomes free, different questions arise: what made it not-free to begin with, why is it free now, and why isn’t it always free? When and why do publishers circulate news “freely” and what do such moments suggest[…]
As we’ve already learned last year, sending the right push notification at the right moment is one of the biggest challenges of today’s newsrooms. With an eye on the most recent updates of The New York Times, let’s have a look at their strategy for push alerts and how other publishers like The Guardian, BuzzFeed[…]
Medium has updated its business strategy by implementing monetization options and has announced Medium for Publishers. The new platform is designed to empower publishers and bloggers across the world by offering them a new set of tools to promote and monetize their content. “We want to make it even easier for publications to do what[…]
One year ago, Facebook started to prioritise publisher’s content and video when they announced Instant Article. Last week, Facebook reported to show more posts from friends and family over content coming from Pages. Should businesses and publishers that rely on Facebook for customer engagement and referral traffic be worried? The new changes to the feed[…]
Whether you’re looking for a good read or want to make sure you’re not missing out the trends, it’s worth checking out these 5 titles. From algorithms and machine learning to a look inside Google Ventures’ unique five-day process for solving tough problems, we’ve picked our favorite business books, a must-read during the summer holidays:[…]
Reuters just released it’s fifth annual Digital News Report. Going through the report we’ve selected for you 3 surprising key findings. Social media is growing as a platform to discover news People prefer to read news selected on their own reading behaviour News articles are still the main source to read the news, despite all efforts[…]
At Twipe, every 6 months, we take 2 days off from our day-to-day jobs and projects, and develop new amazing ideas. We call these: ‘My Twipe Days’, as it is about all Twipees, our ideas and what makes us happy at work. The management team meets at another location so we have complete freedom. Everyone is encouraged to take[…]
Last week, Mary Meeker of Kleiner Perkins and a well-known industry analyst gave her annual Internet Trends Report. This year, Meeker reports on slowing smart phone sales; the growing mobile ad industry and ad blocking; the video-usage on social media; the future of transportation; and the rise of messaging, bots, and voice-based assistants. Here are[…]