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Fake news has less impact than previously thought according to a report by economists Hunt Allcott of New York University and Matthew Gentzkow of Stanford, on “Social Media and Fake News in the 2016 Election“. Evidence shows that: 62 percent of US adults get news on social media according to a Pew study fake news[…]
Interesting and challenging analysis from Esther Kezia Harding about the possible flaws in subscription models of newspapers. Will Blendle or Medium.com be able to become the Netflix of paid content? Or will newspapers themselves be able to keep strong subscription footholds in the digital age? According to a poll done by The Media Briefing, most people[…]
With declining print circulations, publishers have been focusing their effort on web content. Recent research by Neil Thurman, Professor at Ludwig-Maximilians University in Munich, has shown that online news does not engage your readers like their print product does. But isn’t that a negligible detail if web traffic is high? Actually, this study clearly reveals[…]
Last week, discussing its quarterly earnings, the New York Times reported spectacular growth for paying readers: 276,000 net new digital subscribers for the last three months of the year. “The single best quarter since 2011, the year the pay model launched”, according to the company. The Times now has 1.6 million digital subs who brought[…]
With Daily, Der Spiegel publishing company will close a gap between the weekly magazine and the constantly updated Spiegel online website. With the new Daily, Der Spiegel targets the “Daily Briefers”, a term used already in Reuters’ Digital Report 2016. The “Daily Briefer” wants to inform himself daily, but the regular visit of a website is too cumbersome[…]
The Media Briefing released a report last week containing 15 Case Studies of European publishers who have successfully implemented paid content strategies. We did a careful analysis of the report and identified the 6 common factors that industry leaders such as BILD, The Economist, De Correspondent, SüdDeutsche Zeitung, The Times or Le Monde counted on when building[…]
There used to be a time where newspapers created daily habits. Let’s figure out how to do that in the digital world. To build a habit forming product we need to understand user behavior and their emotions. Nir Eyal, author of Hooked, explains in his book that it is crucial to understand what can trigger certain[…]
Social media and mobile applications have become a primary channel for news for many millennials. An infographic from Coupofy takes an in-depth look at the smartphone-use habits of millennials and how these habits drive news consumption in the digital era. Coupofy surveyed more than 2,000 millennials aged 18 through 34. Tehy found that nearly 70 percent[…]