Metaverse tips for publishers, AI quizzes and a new bundle bet: Twipe’s Weekly Digest

Welcome to Twipe’s Weekly News Digest. This week, we take a look at stories from across the world of publishing and news tech, touching on topics like Metaverse tips for publishers , AI quizzes, a new bundle app and more. Read our top 5 stories of the week below.

1. What’s next for the Metaverse and publishing?

12 months on from our first article looking at the opportunities for publishers in the Metaverse, we reflect on 2022’s developments between publishers and the Metaverse and look ahead to the future of Metaverse and Publishing in 2023 providing 4 practical tips for publishers.

Read the full piece on our Future of News blog now.

2. Washington Post Shutting Down Gaming Section Amid Wider Layoffs

Layoffs in news publishing continue, and even some of the biggest names aren’t immune. Following layoffs towards the end of 2022, The Washington Post last week shut down its gaming section Launcher. Launcher was one of the rare successes from news publishers stepping into the video game world and was widely seen as an important tool in breaking some big stories. . 50 staff members are being let go in the latest round of layoffs.

Get the full story from Ethan Gach on Kotaku here.

3. Top European publishers on TikTok in 2023

Our friends at The Fix have compiled their latest list of the top news publishers on TikTok in 2023. TikTok looks like it’ll be the platform with the greatest increased focus for publishers as we saw last week as publishers seek the holy engagement grail. At the top of the list for 2023 remains UK publisher The Daily Mail, with Ac2alityespanol close behind.

Find out more from The Fix team here.

4. Buzzfeed says it will use AI tools from OpenAI to personalise its content

Buzzfeed has long been the hub of quizzical procrastination and addictive clicks. The digital publishing behemoth looks to be taking their addictiveness to the next level by using AI tools from OpenAI to personalise their content. However, the tools won’t be used to create newsroom content anytime soon according to The Verge.

Read more on the move from James Vincent at The Verge.

5. Informed app attracts big-name publishers to join curated subscription bundle

Many news aggregators have set out to change the face of news for audiences by giving them bundles of the biggest news stories of the day, but few have had success. Informed is the latest app launched to curated stories aimed at those who would never pay for news. The new bundle app have struck deals with publishers including The Financial Times, The New York Times, Der Spiegel and more to gain access to their content. Whilst news aggregators have seen limited success, the move will be an interesting one to follow.

Charlotte Tobitt provides the full story on Press Gazette here.