Half of all readers prefer editions [Original research]

Download Report At Twipe we fundamentally believe in the power of editions, which is why all of our research and innovation is focused on the edition concept. Last year we took on the challenge of running a research project to better understand how publishers can succeed with the edition concept in today’s digital world. We[…]

How L’édition du Soir engages 1.8 million readers every month

In 2013, Ouest-France, together with Twipe, launched the very first digital-only newspaper in France. Since then they’ve had great success, just reaching 20 million monthly page views in August. We will hear the story of success for L’édition du Soir at the Digital Growth Summit in Rennes next month–make sure to register this week to save your[…]

Why editions are still thriving in the digital age

At Twipe we have long been believers in the power of editions, and we believe edition-based publishing should be core to the strategy of every newspaper publisher. Recently we’ve noticed a sea change, with many new publishers pivoting to edition strategies–whether that be by creating entirely new digital editions or by investing more in their existing digital[…]

9 media leaders on the future of newspapers in America

What does the newspaper of tomorrow look like? This is the question many in the news industry are grappling with today. We’ve seen how publishers in Europe are reinventing digital editions, and this trend has started in South Africa too. But it doesn’t seem to have reached the United States yet. So how are newspapers[…]

Interview – Lessons from launching South Africa’s first digital-only edition

Recently the team at Tiso Blackstar Group launched the first digital-only edition in South Africa, Times Select. Currently available online only, the app version will be launched later this month, coinciding with the launch of their paywall. We spoke with Lisa MacLeod, Head of Digital and the first female Vice President of WAN-IFRA, to understand what[…]

Newspapers succeeding by returning to edition-based publishing

After years of looking to the future for what will ‘save journalism’, including digital kiosks, pivots to video, and social media, it’s something a bit more old-school that is helping newspapers succeed in today’s digital world: a return to edition-based publishing. More and more publishers are finding that creating packaged publications with a beginning and an[…]

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