How L’édition du Soir engages 1.8 million readers every month

In 2013, Ouest-France, together with Twipe, launched the very first digital-only newspaper in France. Since then they’ve had great success, just reaching 20 million monthly page views in August. We will hear the story of success for L’édition du Soir at the Digital Growth Summit in Rennes next month–make sure to register this week to save your[…]

9 media leaders on the future of newspapers in America

What does the newspaper of tomorrow look like? This is the question many in the news industry are grappling with today. We’ve seen how publishers in Europe are reinventing digital editions, and this trend has started in South Africa too. But it doesn’t seem to have reached the United States yet. So how are newspapers[…]

Newspapers succeeding by returning to edition-based publishing

After years of looking to the future for what will ‘save journalism’, including digital kiosks, pivots to video, and social media, it’s something a bit more old-school that is helping newspapers succeed in today’s digital world: a return to edition-based publishing. More and more publishers are finding that creating packaged publications with a beginning and an[…]

Monetisation strategies for local news in the digital age

A great report was just released from Reuters,”The Digital Transition of Local News“, which looks at how local and regional newspapers in Europe have adapted to today’s digital environment. A key takeaway is the identification of three monetisation strategies for local news in the digital age. These three strategies are distinct from the ‘resigned strategy’,[…]

6 ways to grow your ePaper

These are the six actions that will help grow your ePaper, based on the best practices of our customers and our six years in the industry. To help inform your 2018 planning, here is the checklist of the top six actions to grow your ePaper. 1. Metered social sharing The dilemma is familiar to most publishers:[…]

L’édition du soir – a digital-only story

Almost four years ago, France’s largest newspaper Ouest-France launched the nation’s first digital-only evening edition, l’Édition du Soir. It had the ambitious goal of expanding the outlet’s user base, while bringing innovation into the newsroom. We asked Ouest-France about their journey down the digital-only path. 1.7 million users Success came quickly for the new edition, despite only being[…]

Webinar: Build new audiences with digital evening editions

MARCH 25 – 1PM – GMT Did you know that the digital evening edition of Ouest-France has reached almost 1 mio people in just a few months? In our 30-minute webinar, we’ll provide you with key insights on how to create a digital evening edition to increase your digital audiences. Learn how to: Create an[…]

Ouest-France chooses Twipe for launch of digital-only evening newspaper

Ouest-France launches today at 18h “L’Edition du Soir”, the first digital-only newspaper publication in France. “L’Edition du Soir” appears initially on a weekly basis at 18h. It brings the news of the day, background stories, interviews, pictures and video in an easy-to-consume and very visual format. “L’Edition du Soir” is developed with the Twipe NextGen Digital[…]

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