Tag: Facebook
The latest updates from Twipe
Updates on the publisher relationship with Facebook, Apple, and Google
1 July 2020
The relationship between publisher and platform, no matter the platform, is one fraught with often competing needs. Over the years, we have seen more and more publishers prioritise owning the relationship…
A publisher's guide to Facebook's newsfeed changes
23 January 2018
It’s been impossible to escape these last few days: Facebook newsfeed changes are coming and that’s bad news for business, democracy, and brands. After the announcement, Mark Zuckerberg’s personal net worth even decreased by…
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Industry news
Facebook experiments with paid news stories in its feed
25 October 2017
This week Facebook began experimenting with moving all non-promoted posts out of its primary feed into a secondary feed called the “Explore feed”. Affected publishers have reported up to 80% drop…
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Industry news
Can videos drive engagement of editions?
23 August 2017
Horse broke its leg, so we had to take it out back and help it “pivot to video”. — Anil Dash (@anildash) July 24, 2017 We have been hearing the “pivot…
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Industry news
Is Facebook launching a Spotify for News?
20 July 2017
Facebook is putting itself more in the position of a partner of publishers. The social network’s Head of News Partnerships Campbell Brown said they will launch initial tests for a subscription…
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