Het Nieuwsblad has launched a new smartphone optimized version of its daily newspaper. It is the second publisher to go live with the NextGen Phone technology of Twipe. This new newspaper format is available for the 16 regional editions, with no extra workload for the editorial team. The implementation, from start to finish, took only[…]
Last month, Het Belang van Limburg launched its new mobile optimized newspaper. By using the Twipe NextGen Publishing platform, HBVL creates the newspaper only once to publish it on all smartphones and tablets. Three weeks after the launch of their new newspaper app on phones we have a look at the first results. 50% more daily usage on smartphones On the[…]
Reuters Institute for the Study of Journalism publishes its fourth annual Digital News Report. As the smartphone becomes the defining device for online news and the environment is dominated by a few successful brands, publishers will increasingly struggle to reach a wider audience, both via apps and browsers, according to the fourth annual Digital News[…]
