Each week at Twipe, we analyse key trends and topics from the world of news media and technology. Below, you can explore our top 10 most read stories this year. Do you have any feedback or topics you’d like us to cover next year? Let us know! 1. Reuters Predictions 2022: What you need to know[…]
Getting subscribers to interact with content can be a perilous battle. To avoid subscribers churning, becoming zombies or worst of all unsubscribing, publishers are turning to triggers. Our data and experiments have found that these triggers can boost engagement. How do these triggers work across publishing and what results have they seen? What is personalisation[…]