Is Facebook Live the new big thing for publishers?

In April Facebook opened its live-streaming feature to all its users and it has since documented exploding watermelons, police violence, the US’ as well as the EU’s state of the union addresses; the debate of the presidential candidates will be streamed on Facebook Live next week. The live video platform seems to be on the[…]

Better audience metrics key to monetize mobile & video

  As consumers are turning to mobile and video, publishers need to find new ways to create, distribute and monetize content. Aol talked to more than 300 premium publishers in the U.S. to understand the changes at play, identify the challenges and opportunities they see and how data and automation are empowering them. All this[…]

4 surprising key findings about the Reuters Digital News Report 2016

Reuters just released its fifth annual Digital News Report. Going through the report we’ve selected for you 4 surprising key findings. Social media is growing as a platform to discover news People prefer to read news selected on their own reading behaviour News articles are still the main source to read the news, despite all efforts[…]

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