Will it be possible to measure and predict Reader Engagement?

Danny Lein •

Twipe is proud to be one of the leading industry partners in a major research effort partly funded by the Institute of Science and Technology of Flanders. Together with Mediahuis, Online Focus and 2 research groups of KU Leuven and iMinds Media we have launched the EngageReaders project.

The EngageReaders project investigates the extent to which readers show involvement with a digital newspaper read through a mobile news platform. The result will be a brand-independent predictive model for reader engagement.

PROJECT CONSORTIUM

Subscribe to our newsletter in order to receive regular project updates about this state-of-the-art research project.

Subscribe to our mailing list

* indicates required





Author

Premium Reading Experiences & Subscriber Engagement Tools

At Twipe we build technology to help newspapers grow and retain subscribers. Publishers like Le Monde, Ouest-France, The Telegraph, and DuMont use our platform for advanced ePaper and digital edition management as well as our tools for in-depth ePaper insights and churn prevention. We invest in research and personalisation technology with our product JAMES – Your digital butler, an AI developed in collaboration with The Times. Every day we ensure that you deliver the newspaper editions your readers love.

Contact Us

Learn more

Danny Lein
Twipe Founder & CEO
facebooklinkedin

Get insights on Digital Publishing direct in your inbox

Subscribe to Twipe’s weekly newsletter and receive insights, inspiring content and event invitations directly in your inbox!

Subscribe to our Future of News newsletter