Engage Readers now live in 5 newsrooms

Engage Readers now live in 5 newsrooms

EngageReaders live in 5 newsrooms We are proud to share with you that 5 Launch Partners are now using EngageReaders in their newsroom. 9 more newspapers are rolling out the technology in the coming weeks. As from today we welcome new publishers in our Early Adopter Program. Aachener Zeitung integrated EngageReaders in their own publishing platform.  Het Nieuwsblad, De Limburger, L’Avenir and La Montagne upgraded their Twipe Digital[…]

U.S. Newspapers see surge in digital subscriptions

U.S. Newspapers see surge in digital subscriptions

A rise in digital subscriptions has been noticeable in the past month. An aggregate of Statista shows how big this surge really is. The growth of certain US publishers was just tremendous. This is partly because readers start realizing that online content is worth paying for and because quality news is in high demand in[…]

Readers become editors in RJI newsletter experiment

Readers become editors in RJI newsletter experiment

How to use data to personalize content and engage your readers Tracy Clark, a Reynold’s Journalism Institute fellow, partnered with the Austin American-Statesman to study the impact of newsletter personalization on reader loyalty. She compared a Stateman’s editor-curated newsletter, “Midday Break”, to “News for You”, a newsletter set up using Reportory, a news personalization technology she[…]

McKinsey research shows offensive digital strategies pay off

McKinsey research shows offensive digital strategies pay off

A recent report by McKinsey concludes that the implication of digitization for revenues, profits and opportunities will be dramatic. While one might assume that digitization is already far advanced as digital technologies pervade more of everyday life, less than 40 percent of industries have been digitized. The report looks into what approaches actually work and[…]

Twipe signs first big partnership in Germany

Twipe signs first big partnership in Germany

German publisher DuMont accelerates digital growth with Twipe ePapers As of noon today DuMont Media Group offers its seven titles’ subscribers a completely new digital reading experience. The Launch of the new ePaper Apps with Twipe is the beginning of a long-term partnership. With the Twipe Platform, DuMont has found a reliable basis to build[…]

Twipe strengthens leadership position in the French publishing market

Twipe strengthens leadership position in the French publishing market

Today, the French regional news publisher Centre France, launches a new breed of apps on iOS, Android and the Web for the digital editions of its 19 newspapers. Centre France and Twipe have entered a long-term collaboration to distribute and monetize the digital newspapers. Centre France is the first to roll out the new Web[…]