Category: Industry news
The latest updates from Twipe
2020 - The Year of the Edition
22 January 2020
Last week, the Reuters Institute called for the “revival of editions” in 2020. In our recent conversations with publishers, we have also started to see signs of a shift towards reinvesting…
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Learnings from this year's Reuters predictions
15 January 2020
Every year the Reuters Institute surveys news media leaders on what they will be focusing on for the next year. This year’s report is full of valuable insights and is definitely well worth…
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Optimising onboarding for net subscription growth
8 January 2020
As more publishers mature in their reader revenue strategies in 2020, it becomes crucial to retain subscribers to have overall net subscription growth. The first phase of a subscriber’s journey is…
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Nieman Lab's predictions for 2020: our top picks
23 December 2019
Every year Nieman Lab asks leading media innovators what they think is coming in the new year. We’ve read through all these predictions and highlighted a few key predictions that publishers…
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Industry news
The biggest mistakes to avoid with your ePaper
18 December 2019
In our discussions with publishers, we often notice higher standards applied to websites than ePapers. This is intriguing, knowing the level of reader engagement of the latter, and seeing steady yearly…
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