Welcome to Twipe’s Weekly News Digest! This week, we take a look at stories from across the world of publishing and news tech including how investigations drive subscriptions, tips on newsroom leadership, and more. Read our top 5 stories of the week below.
1. Navigating the AI Dust Storm: The race for AI search engines and the question of AI ethics
As our second instalment in the “AI Dust Storm” series, we continue to bring insights into the rapidly changing world of Generative AI, hoping to distill the most valuable of updates and resources in a manageable and accessible way. We delve into the updates to the integration of AI in search engines, the question of AI ethics, and continued experiments in AI.
To read the full article, click here.
2. The US state of Montana has voted to ban TikTok, what does this entail?
In a move hoping to protect the personal and private data of residents being used by Chinese authorities, Montana officials have voted to ban the app in the state. While this measure won’t take effect until 2024, its implication is significant. With legal challenges already coming, the ban seeks to penalise companies, Apple and Google mainly, who allow the app to be on their app stores.
To read the full article by The Guardian, click here.
3. How investigations drive subscriptions at FT, Guardian, Tortoise and New York Times
Betting on in-depth, investigative reporting, leaders in the industry believe that this is key to the success of their businesses. Seen in part as a remedy for the lack of trust in traditional news, investigations can offer legitimacy and recuperate trust amongst readers. Additionally, the likelihood for readers to subscribe based on a single, in depth investigation is not to be ignored.
To read the full story from Press Gazette, click here.
4. Five tips on newsroom leadership from the International Journalism Festival 2023
Including speakers from The Bonn Institute and the Associated Press, these leaders share their insight into what makes for quality leadership in the newsroom. Looking at subjects including investing in your team and taking advantage of soft skills, Reuters writes to increase the knowledge sharing amongst leaders.
To read the full write up, click here.
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5. Publishers cashing in on e-commerce: How GQ and The Indy are boosting revenue
Looking at affiliate marketing, publishers, especially post-COVID have found this to be an integral part of their business. As e-commerce plays an important role in SEO and content produced, it is important to understand this in more detail.
To read the full story by Press Gazette, click here.