Tag: Digital publishing
The latest updates from Twipe
Digital and print need to work together in your newspaper strategy
3 October 2018
A new study from Neil Thurman and Richard Fletcher, “Are Newspapers Heading Toward Post-Print Obscurity?“, looks at what happens when newspapers go digital-only, using the case study of The Independent, which stopped printing in…
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3 outside the box ways newspapers are diversifying revenues
12 September 2018
Building an escape room, launching a DPO for direct reader investment, and renting a room on Airbnb: all ways newspapers are thinking outside the box to diversify their revenue stream. These…
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Five stories for newspapers innovating for the future
22 August 2018
#1. Three lessons from The New York Times’ subscription machine “It’s good to have engaged readers, but converting them into subscribers is the important next step. This is something The New York…
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How adblockers can help grow your subscriptions
10 August 2018
We’ve all heard it before, print dollars have been replaced by digital dimes, and it’s only worsening with the increase in readers using adblockers. Globally, 27% of all readers use adblockers,…
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9 media leaders on the future of newspapers in America
30 July 2018
What does the newspaper of tomorrow look like? This is the question many in the news industry are grappling with today. We’ve seen how publishers in Europe are reinventing digital editions,…
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