It has been three exiting days at Digital Media Europe 2015! We end our session of daily wrap-ups with three more insights on the event.
- You can’t invent the future by investing in the past. George Nimeh, Kurier
- Hoping to go viral is not a social strategy. Liam Corcoran, News Whip
- The average in-view rate in mobile is 44%. More than 50% of mobile display ads are not viewable. Jonah Goodhart, Moat