Insights
Twipe Insights
Welcome to Twipe Insights. Each week, we analyze key trends, dissect case studies, and keep you up-to-date on what’s shaping the future of news.
We also run events to share industry knowledge with the wider publishing commmunity.
Never miss a story, subscribe today.
News
The latest updates from Twipe
Online news: reading behaviours and engagement strategies
15 May 2018
Many trials have been done in the past to segment digital audiences in ways that are relevant for publishers, including looking at who pays for online news and identification of the 3 news…
Read more
6 insights for your subscription strategy
8 May 2018
If you weren’t able to attend INMA’s sold-out Media Subscriptions Summit last month, you can still benefit from the learnings thanks to the release of their new report, The Media Subscriptions…
Read more
Monetisation strategies for local news in the digital age
30 April 2018
A great report was just released from Reuters,”The Digital Transition of Local News“, which looks at how local and regional newspapers in Europe have adapted to today’s digital environment. A key…
Read more
Positive industry vibe at INMA, Newscamp, and DME events
25 April 2018
This month Twipe was present at WAN-IFRA’s Digital Media Europe, Newsfactory’s Newscamp, and INMA’s Subscription Summit.We sensed a genuinely positive vibe, driven by successful premium content strategies from international publishers like…
Read more
Research Papers
Research Report: Reinventing Digital Editions
19 April 2018
Download the report In recent years, newspapers are re-discovering the power of editions as their core and unique value proposition. We interviewed 8 leading publishers (Le Monde, Die Welt, The Independent,…
Read more
Stay on top of the game
Join our community of industry leaders. Get insights, best practices, case studies, and access to our events.
"(Required)" indicates required fields