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Twipe Insights
Welcome to Twipe Insights. Each week, we analyze key trends, dissect case studies, and keep you up-to-date on what’s shaping the future of news.
We also run events to share industry knowledge with the wider publishing commmunity.
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The latest updates from Twipe
Innovative news formats
10 April 2018
Next week at Newscamp in Augsburg we’ll be releasing our research report “Reinventing Digital Editions” which looks at the rising trend in Europe of newspaper editions that are digital-only. In the…
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Reaching a younger news audience
3 April 2018
Do young people read the news? American publishers have seen an increase in subscriptions from millennials, thanks in part to the “Trump bump” which saw the proportion of people aged 18-24…
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Top Uses of Big Data and AI in Media
27 March 2018
World News Media Network (WNMN) has announced last Thursday the winners of its Big Data and AI in Media awards during the BIGGIE Awards Ceremony in New York. At Twipe, we believe in…
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EngageReaders wins WNMN's Big Data & AI in Media Award for Predictive Analytics
23 March 2018
EngageReaders, the digital editions analytics tool developed by Twipe, has received the global ‘Excellence in Predictive Analytics Award’ from the World News Media Network (WNMN). BIGGIE Awards WNMN has announced last…
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How your digital edition can help your print edition
20 March 2018
There are many reasons to support your digital edition; it increases the value of your product bundle, increases subscriber retention, and has a huge growth potential. But there is another reason…
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