Category: Industry news
The latest updates from Twipe
What American media can learn from Europe
30 July 2019
While the US is home to Silicon Valley and a host of innovative startups, there’s one area that hasn’t caught up with Europe. American news media lacks strong, resilient technology to…
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Industry news
5 Case Studies to Inspire Your Retention Strategy
24 July 2019
With more and more publishers focusing on reader revenue strategies, acquisition has become a major topic in the industry. However it’s retention that’s the real key to profitability. That’s why it’s…
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Why it's time to slow down the news
17 July 2019
While for years we’ve talked about FOMO, the fear of missing out, the newest acronym we need to know is JOMO – the joy of missing out. Today we’re looking at…
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5 best practices for conversion
10 July 2019
With 52% of publishers focusing on subscriptions as their main revenue source this year, the need to better convert subscribers is continuing to grow. This week we’ve gathered the top research…
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Who are edition readers?
4 July 2019
At Twipe, we have long been believers in the power of editions. On our own platform, we see steady yearly growth on editions and that edition readers are more loyal and…
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