Twipe is proud to welcome Le Parisien, one of the leading newspapers in France reaching 2,4 million readers every day, on the Twipe Digital Publishing Platform. The French daily newspaper is now using the Twipe Replica Solution to publish its newspapers on all mobile devices and web.
Le Parisien and Twipe have started a long-term collaboration to significantly improve the reading experience for the digital newspaper subscribers. All 10 regional editions of Le Parisien and Aujourd’hui en France are now available in the same app. Also, the magazines La Parisienne and Le Parisien Magazine will be distributed through the same platform.
“A reliable partner with a strong, innovative roadmap”
“We are very pleased to start our collaboration with Twipe and very satisfied about their solutions. They have also given us a sneak peak on their reader engagement project, and we hope to improve in a near future our user experience on digital newspapers.”
Julie Costes, Director Digital Products and CRM, Le Parisian
“As the distribution of the digital newspaper is becoming a growing challenge, we needed a partner that could offer us maximum reliability. We were convinced by the clear publishing processes and their focus on delivering the newspaper every day no matter what.”
Emmanuelle Couperier, Product Manager Digital Products, Le Parisian
Twipe is continuing to expand in the French newspaper market
Le Parisien is the third large newspaper group in France that joins the Twipe Digital Publishing Solution. Ouest-France, with their L’edition du soir, and Le Télégramme have chosen to work with Twipe in the past two years.
“We are pleased to welcome Le Parisien on board. This is a very important next step in our international expansion strategy. We are dedicated to further invest in the French market, as we see important growth potential.“
Danny Lein, Founder & CEO, Twipe
About Le Parisien
Le Parisien is a French daily newspaper covering both international, national, and local news of Paris and its suburbs. With a print circulation of more than 377 834 copies (OJD 01 14) and a readership of 2,37 million readers (Audipresse One 2014), Le Parisien publishes its 10 regional editions and the national newspaper 364 days a year. The national edition, Aujourd’hui en France, is distributed across the country.