Digital strategy for 2019: case studies from 5 leading newspapers

As you finalise your 2019 strategy, we have best practices from leading publishers from Europe, the US, and Africa summarised in five case studies. See how The New York Times, De Telegraaf, Ouest-France, The Guardian, and Tiso Blackstar Group are planning for 2019. #1. Focus on engagement, not just conversion (The New York Times) “To[…]

What can we learn from surveying 4,000 news readers?

Last year at Twipe we launched the research series ‘Reinventing Digital Editions’ as part of our research on successful digital publishing strategies. In the first chapter, we examined the rising trend of digital-only editions —  newspapers that are digital-only but still in the edition format. After publishing our findings, we heard questions about the readers[…]

How The Times is achieving hyper-personalisation with “JAMES, Your Digital Butler”

Last week Jasmien Lismont, Project Manager and Data Scientist at Twipe, presented the first insights from the “JAMES, your digital butler” project at ConTech in London. In the year since it was announced as a recipient of Google DNI funding, we’ve heard a lot of interest in the industry about our collaborative project with The Times &[…]

10 key takeaways from the 2018 Digital Growth Summit

Last week, Twipe and Ouest-France were proud to host the Digital Growth Summit in Rennes, France, which brought together publishers from 12 different countries to collaborate and learn from each other. If you missed it, you can see all the highlights in the online magazine. While it was a busy day, full of insights and[…]

How artificial intelligence will be used for news media in 2019

This year we have seen more publishers expanding their artificial intelligence strategies, so we can only expect this to accelerate in 2019. During our Digital Growth Summit, next week, we will take a deep dive into this subject. Our keynote speaker, Robin Govik, Chief Digital Officer of MittMedia will share how personalisation and robot journalism are[…]

Five news media startups you should know

Media innovation moves pretty fast. If you don’t stop and look around once in awhile, you could miss it. So we’ve gathered 5 interesting news media startups that you should know about. Think we missed something important? Let us know! Syllabs Syllabs provides automated solutions for text creation and content optimisation. Their writing engine can[…]

Technology trends shaping the future of news media

Last week, our CEO Danny Lein was invited as a key note speaker at the Digital Saloon in Copenhagen, organized in cooperation between Ritzau’s Bureau and Klaus Henriksen and Henrik Keith Hansen from Digital Tours. He shared his views on the technologies that will shape the future of news media in the short, medium and long[…]

9 media leaders on the future of newspapers in America

What does the newspaper of tomorrow look like? This is the question many in the news industry are grappling with today. We’ve seen how publishers in Europe are reinventing digital editions, and this trend has started in South Africa too. But it doesn’t seem to have reached the United States yet. So how are newspapers[…]

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