Tag: Digital Strategy
The latest updates from Twipe
Why 77% of Publishing Executives think AI will be important for their success
23 February 2022
77% of publishing executives told WAN-IFRA and Schickler that AI will be important for the success of their business in 2024. But, nearly 50% of the same cohort said they had…
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9 cases that surprised us most at the INMA Subscription Summit 2022
17 February 2022
This month’s INMA Subscription Summit was full of great knowledge sharing from across the publishing industry. We’ve reviewed the 15 hours of insightful talks and handpicked the 9 cases that surprised…
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Video: Struggle or Strike for News Publishers?
10 February 2022
63% of publishers told Reuters that they plan to push more resources into their video strategies. But, in a world where publishers are focusing on subscriber revenue, do videos drive subscriptions?…
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Die wichtigsten Entscheidungen für eine erfolgreiche App-Strategie
7 February 2022
Sich für die richtige App Strategie zu entscheiden ist der Schlüssel für eine erfolgreiche Entwicklung des Abo Geschäfts. In unserem Webinar letzte Woche lernten wir mehr über verschiedene App Strategien und…
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Key decisions for your app strategy from the minds of industry product experts
3 February 2022
A successful app strategy is at the core of successful subscriptions businesses for news. This week, we heard from product experts Mathias Douchet from The Telegraph, Mareike Obermann-Eberz from Frankfurter Allgemeine…
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