Tag: digital subscribers
The latest updates from Twipe
3 key ways to reduce news product friction
10 March 2020
Coming off recent industry discussions on the importance of product thinking, this week we are exploring three key ways publishers can reduce news product friction in their digital strategies. Registration walls…
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6 key learnings from INMA's Subscription Summit 2020
3 March 2020
This past week more than 200 news executives gathered in New York to discuss the state of subscriptions in our industry and to gather inspiration from their peers at INMA’s third…
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Optimising onboarding for net subscription growth
8 January 2020
As more publishers mature in their reader revenue strategies in 2020, it becomes crucial to retain subscribers to have overall net subscription growth. The first phase of a subscriber’s journey is…
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Industry news
The biggest mistakes to avoid with your ePaper
18 December 2019
In our discussions with publishers, we often notice higher standards applied to websites than ePapers. This is intriguing, knowing the level of reader engagement of the latter, and seeing steady yearly…
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Who are edition readers?
4 July 2019
At Twipe, we have long been believers in the power of editions. On our own platform, we see steady yearly growth on editions and that edition readers are more loyal and…
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