Twipe's weekly news digest

A look at audiences and beyond at Mather, a strategic tool for newsroom managers, and insights from engagement editors: Twipe’s Weekly News Digest

Welcome to Twipe’s Weekly News Digest! This week, we take a look at stories from across the world of publishing, including a new platform for hyperlocal news writers, statistics on regional news sites., and more. Read our top 5 stories of the week below. 1. Mather: Understanding Audiences, Technology, Adaptive Pricing, and Data For this week’s[…]

Keskisuomalainen Oyj: Improving Retention with Personalised & Automated JAMES Newsletters 

Founded in 1870, Keskisuomalainen Oyj is a Finnish media group and is currently the largest publisher in central Finland with over 60 regional and local newspapers. Current Chief Digital Officer at Keskisuomalainen Oyj, Kirsi Hakaniemi will be speaking at the upcoming Digital Growth Summit, along with a lineup of renowned industry speakers sharing cases and[…]

8 facts about the Future of News from Ezra Eeman’s Wayfinder report 

Continuing the Future of News blog series, we explore Ezra Eeman’s Wayfinder report. Ezra’s weekly newsletter is taking a short summer break, so we thought it was the perfect time to deep dive into his work. Ezra will speak at the upcoming Digital Growth Summit event in Brussels on September 26th and tickets are still[…]

The story of Europe’s hottest TikTok news account: Ac2ality 

For this week’s blog post we interviewed Gabriela Campbell, co-founder of an all-Spanish news media company, Ac2ality. We dive into the work of Ac2ality to gain some insights of the company and understand Gabriela’s perspectives on the future of news. We would like to also mention that Gabriela is one of the speakers at our[…]

10 charts from the Reuters Digital News Report 2023

Reuters unveiled its highly anticipated 2023 Digital News Report yesterday. This comprehensive study delves into the intricacies of news consumption around the globe, providing invaluable insights into the evolving landscape of information dissemination. Join us as we navigate the highlights of the report, exploring the ever-changing dynamics of news consumption in the digital era. Beyond[…]

Twipe's weekly news digest

Looking at short-form video, podcasts on YouTube and Twitter competitors : Twipe’s Weekly News Digest

Welcome to Twipe’s Weekly News Digest! This week, we take a look at stories from across the world of publishing and news tech, touching on topics like short-form video, putting podcasts on YouTube, Twitter competitors, and more. Read our top 5 stories of the week below. 1. How publishers are leveraging short-form video In recent years[…]

Twipe's weekly news digest

Looking at reader cravings, BloombergGPT, and converting readers to paying subscribers: Twipe’s Weekly News Digest

Welcome to Twipe’s Weekly News Digest! This week, we take a look at stories from across the world of publishing and news tech, touching on topics like Bloomberg’s launch of a new generative AI model, a look back at the key reader cravings, complexities in advertising’s DEI movement, and more. Read our top 5 stories of[…]

From Boomers to Gen Z: The surprising ways US News Media is captivating audiences across generations

Earlier this week, we held our first Future of News Seminar in North America. News media leaders from organisations including ABC News, Gannett, New York Times, AJC, Axios, News Product Alliance and Newscorp gathered in New York City to share how they address the changing needs of readers across generations.

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