Tag: Paid Content
The latest updates from Twipe
First signs of a subscription model for podcasts
19 February 2019
In the second article for our “Business of Audio” series, we are taking a look at the changing business model for podcasts. Following in the footsteps of many publishers who are…
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What you can learn from The Times, Mittmedia, and Le Monde
17 October 2018
It’s something all publishers are grappling with: how to best optimize your paywall strategy? After all, 47% of new subscribers report that running out of free articles prompted them to subscribe.…
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3 insights for generating reader revenue
7 August 2018
Newspapers are starting to realise it is engagement, not reach, that will help them survive in the digital age. To succeed, newspapers must monetise the engagement of their most loyal readers, whether…
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Positive industry vibe at INMA, Newscamp, and DME events
25 April 2018
This month Twipe was present at WAN-IFRA’s Digital Media Europe, Newsfactory’s Newscamp, and INMA’s Subscription Summit.We sensed a genuinely positive vibe, driven by successful premium content strategies from international publishers like…
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How your digital edition can help your print edition
20 March 2018
There are many reasons to support your digital edition; it increases the value of your product bundle, increases subscriber retention, and has a huge growth potential. But there is another reason…
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