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Why newspaper companies should reinvent themselves as start-ups.

8 December 2014
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These are challenging times for CEOs of newspaper businesses worldwide. Their traditional print business is under increasing pressure of declining advertising revenues and a shrinking reader base. At the same time they need to grow and build up their digital business fighting for readers attention with large international giants. Should they apply the same practices as startups to survive and transform themselves ?

Read the full story in Trends in Digital Publishing

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