Contact
Contact

Blog

JAMES – Your Digital Butler wins DMA Award for Best Customer Retention Programme

5 December 2019
Tom Mann
Share via email Share

JAMES – Your Digital Butler, the AI for personalising news reading triggers, developed in partnership by Twipe and News UK has won the DMA Award for Best Customer Retention Programme. The product also secured a bronze award for Best Use of AI.

This year’s DMA Awards were held in London, presented by Russell Kane. The awards recognise exceptional use of data and AI to create products that push the industry forward.

Twipe is very proud to have partnered with The Times and The Sunday Times to create a product that observed a 49% reduction in churn.

[maxbutton id=”2″]

Other Blog Posts

Luxemburger Wort joins the Twipe platform with new Digital Paper We are proud to announce today that Luxembuger Wort has partnered with Twipe to distribute and monetise the digital version of the newspaper. This week, they officially launched new Replica +… Read more
Team Learning at Twipe - 2019 At Twipe we recognise the importance of stepping out of the everyday routine to align on our future priorities . That is why we recently spent three days at Le Moulin… Read more

Stay on top of the game

Subscribe to Twipe’s weekly newsletter to receive industry insights, case studies, and event invitations.

"(Required)" indicates required fields

Get insights on Digital Publishing direct in your inbox

Subscribe to Twipe’s weekly newsletter and receive insights, inspiring content and event invitations directly in your inbox!

"(Required)" indicates required fields