Tag: Digital Growth
The latest updates from Twipe
Industry news
3 findings from experiments with triggers via push notification, website and email
14 July 2022
Getting subscribers to interact with content can be a perilous battle. To avoid subscribers churning, becoming zombies or worst of all unsubscribing, publishers are turning to triggers. Our data and experiments…
Read more
Industry news
Wie Publisher mehrsprachigen Content nutzen, um ihre Zielgruppe zu erweitern
11 July 2022
Netflix ist verfügbar in 190 Ländern und zählt ungefähr 62 verschiedene Sprachen. TikTok wird in 154 Ländern genutzt und bietet Content in 75 Sprachen. Die Digitalisierung hat nicht nur verändert wie…
Read more
What is local news in 2022 and how are publishers adapting?
6 July 2022
Growing up in Knutsford, UK, I used to go out to buy my local newspaper every week. I was proud to see my name next to my weekly match report for…
Read more
Industry news
The importance of mobile and how it is shaping the news publishing industry
30 June 2022
Despite a small decline in usage, mobile is the dominant device for news access consumption. Since the launch of the first smartphones in the late 90s and the first iPhone in…
Read more
Recognising AI, ePaper and Gen Z focused initiatives at the INMA Global Media Awards
22 June 2022
Publishers are leveraging tools across the digital sphere to bring their digital strategy to the next level. We have handpicked some of the best-in-class ideas presented at the INMA Global Media…
Read more
Stay on top of the game
Join our community of industry leaders. Get insights, best practices, case studies, and access to our events.
"(Required)" indicates required fields