Tag: Digital Growth
The latest updates from Twipe
5 findings from launching 10 personalised newsletters across Finland
12 May 2022
Finnish publisher Mediatalo Keskisuomalainen realised newsletters were an underutilised strategic tool. So, they decided to reinvent their newsletter strategy with automation and personalisation. In our latest Future of News webinar, we…
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Publishers solidifying subscriber bases through non-traditional means
5 May 2022
Netflix announced that it had a mass loss of subscribers for the first time in a decade in Q1 of 2022, CNN+ collapsed and Quartz made the decision to move from…
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Newsroom driven innovation: Insights from WAN-IFRA's Newsroom Summit
27 April 2022
Newsrooms are quickly becoming the drivers of change and innovation for publishers. Recognising the potential behind technology has given newsrooms the chance to automate and innovate. They can now give greater…
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Why Gen Z pay for news
20 April 2022
To understand how Gen Z consume news, we interviewed 3 Gen Z News Lovers. (Yes, they exist as we discovered in part one!). In this part, we explore Gen Z’s attitudes…
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Industry news
Warum investieren immer mehr Publisher in ihre Newsletter Strategie?
19 April 2022
Immer mehr Publisher nutzen E-Mails in Form von Newslettern als eine neue Möglichkeit, um neue Abonnenten zu gewinnen und bereits vorhandenen zu behalten. Mit Newslettern können Publisher ihre Leser direkter ansprechen,…
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