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Twipe Insights
Welcome to Twipe Insights. Each week, we analyze key trends, dissect case studies, and keep you up-to-date on what’s shaping the future of news.
We also run events to share industry knowledge with the wider publishing commmunity.
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The latest updates from Twipe
Twipe Insights
Five Signals from the Shifting Media Landscape: Search, Personalization, and Project Management
15 May 2025
1 Google Searches on Safari Declined, but Overall Searches Are Growing Platformer, Stats from a dying web Last month, Google searches in Safari declined for the first time in 22 years.…
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Twipe Insights
What We Learned at the WAN-IFRA World News Media Congress
8 May 2025
The WAN-IFRA World News Media Congress is always a fascinating event, but this year was particularly notable for the deep dive into AI’s role in reshaping journalism. We saw not just…
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Industry news
5 strategic insights from the Nordic AI in Media Summit (NAMS 2025)
1 May 2025
Last week in Copenhagen, senior news media executives and AI practitioners gathered for the Nordic AI in Media Summit (NAMS 2025) to explore how artificial intelligence is transforming news publishing. The…
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Twipe Insights
Tech Rewrites the Newsroom: Cookies, AI Audio, and Curation Challenges
23 April 2025
1 Four AI Trends Shaping the Media’s Future Digital Content Next, Four AI trends and why they matter to media business The Reuters Institute flags AI investment as a top priority,…
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Twipe Insights
3 Analogies Every Newsroom Should Use When Talking About AI
17 April 2025
Let’s say you’re in a meeting. There’s talk of “leveraging AI” and “scaling innovation” and “transforming the newsroom.” Heads nod, but no one really knows what we’re actually talking about. It…
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