Tag: Digital publishing
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Using games to increase subscribers, TikTok’s unfavourable landscape for news, how subscription bundles appeal to readers’ cravings: Twipe’s Weekly News Digest
16 October 2023
Welcome to Twipe’s Weekly News Digest! This week, we delve into games and puzzles as drivers for reader engagement, TikTok’s unfavourable landscape for news, how subscription bundles appeal to readers’ cravings…
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Industry news
A look at audiences and beyond at Mather, a strategic tool for newsroom managers, and insights from engagement editors: Twipe’s Weekly News Digest
4 September 2023
Welcome to Twipe’s Weekly News Digest! This week, we take a look at stories from across the world of publishing, including a new platform for hyperlocal news writers, statistics on regional news…
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Industry news
9 deep dives into best data practices, Mather Economics acquiring Sophi, and most popular news apps in the UK: Twipe’s Weekly News Digest
28 August 2023
Welcome to Twipe’s Weekly News Digest! This week, we take a look at stories from across the world of publishing, including research on how best to use data in storytelling, insights into…
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Keskisuomalainen Oyj: Improving Retention with Personalised & Automated JAMES Newsletters
16 August 2023
Founded in 1870, Keskisuomalainen Oyj is a Finnish media group and is currently the largest publisher in central Finland with over 60 regional and local newspapers. Current Chief Digital Officer at…
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L’Équipe: Adapting to the Digital Age and Mobile Apps
10 August 2023
In the Technologies Shaping the Future of News series preceding the Digital Growth Summit on September 26th we have so far touched on user centric design, AI, mobile applications, TikTok, multi-channel…
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