Tag: Digital Strategy
The latest updates from Twipe
How Aftenposten is using Twipe’s Habit Formation Canvas
21 October 2020
Through our habit research, we created the Habit Formation Canvas for News Products to help publishers shape their product strategies. In a recent habit formation workshop with our team, this canvas…
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Why hyperlocal news is here to stay
12 October 2020
Even as we see growth in newspaper subscribers, there’s a perception that it is mainly national titles that have benefited. However, we have seen success stories in local media, with a…
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Your reading list on news product trends that will continue in 2021
19 August 2020
As the world returns from holiday and goes back to work, we are also welcoming our Future of News community ‘back to school’. As we all prepare for 2021, and accelerate…
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How puzzles play an essential role in reader engagement
24 June 2020
Over the past few months, we have seen puzzles and games grow in importance for many publishers. On our platform, Ouest-France’s L’Edition du Soir has seen a significant portion of its…
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5 graphs that will impact your digital strategy - Reuters Digital News Report 2020
16 June 2020
Hot off the presses this week is the latest Digital News Report from Reuters, with insights from across the globe for publishers. Based on a survey of 80,000 digital news consumers…
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