Tag: Digital Strategy
The latest updates from Twipe
Digital and print need to work together in your newspaper strategy
3 October 2018
A new study from Neil Thurman and Richard Fletcher, “Are Newspapers Heading Toward Post-Print Obscurity?“, looks at what happens when newspapers go digital-only, using the case study of The Independent, which stopped printing in…
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Five news media startups you should know
26 September 2018
Media innovation moves pretty fast. If you don’t stop and look around once in awhile, you could miss it. So we’ve gathered 5 interesting news media startups that you should know…
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Technology trends shaping the future of news media
19 September 2018
Last week, our CEO Danny Lein was invited as a key note speaker at the Digital Saloon in Copenhagen, organized in cooperation between Ritzau’s Bureau and Klaus Henriksen and Henrik Keith…
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Five stories for newspapers innovating for the future
22 August 2018
#1. Three lessons from The New York Times’ subscription machine “It’s good to have engaged readers, but converting them into subscribers is the important next step. This is something The New York…
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3 insights for generating reader revenue
7 August 2018
Newspapers are starting to realise it is engagement, not reach, that will help them survive in the digital age. To succeed, newspapers must monetise the engagement of their most loyal readers, whether…
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