This week’s Twipe Weekly Publishing News Digest takes a look at stories from across the world of publishing and news tech, touching on topics like why subscriptions are still on the rise, how publishers are pioneering with NFTs, insights from Reuter’s latest report on changing newsrooms and more. Read our top 5 stories of the[…]
This week’s Twipe Weekly Publishing News Digest takes a look at stories from across the world of publishing and news tech, touching on topics like why publishing is not yet at peak newsletter, how a German publisher is using gamification to educate citizens about local politics, insights from a report studying Gen Z and Millennials[…]
This week’s Twipe Weekly Publishing News Digest takes a look at stories from across the world of publishing and news tech, touching on topics like AI to image technology, 5 need to knows for media innovators, how a Danish publisher increases subscriber acquisition without interfering with ad revenue or compromising on page views and more.[…]
This week’s Twipe Weekly Publishing News Digest takes a look at stories from across the world of publishing, touching on topics like publishers bracing for uncertainty, personalisation experiments, embracing the Metaverse and more. Read our top 5 stories of the week below. 1. World Press Trends Preview: Publishers brace for a period of marked uncertainty[…]
Im April gab Die Welt bekannt, dass sie den wichtigen Meilenstein von 200.000 digitalen Abonnenten erreicht haben. Mit der digitalen Ausgabe von Die Welt werden mittlerweile mehr Leser erreicht als mit der Printausgabe. Publisher setzen in den letzten Jahren vermehrt auf die Gewinnung von digitalen Abonnenten und sehen diese als ihre Haupteinnahmequelle in der Zukunft.[…]
The relationship between publishers and big tech is a widely debated topic. Recently, we have seen more and more initiatives being taken and some first small victories coming to fruition in the fight with big tech. We take a look at what changes and small wins we have seen over the first 5 months of 2022. Big[…]
Den Preis für das eigene Produkt zu bestimmen ist eine der schwierigsten Entscheidungen, die Publisher treffen müssen. Mit der richtigen Preisstrategie ist es möglich für die Medienbranche Leser zufrieden zu stellen und gleichzeitig effektiv seine Profite zu steigern. Abonnements spielen dabei eine besondere Rolle und sollten gut durchdacht sein. Warum ist es wichtig gerade jetzt[…]
Earlier this year, some of you took part in a survey about reader revenue strategies and technology trends – thanks to all who responded! The results of these will be included in the next research report from the Reinventing Digital Editions series (sign-up here for an early copy). Today, we share a sneak peak from[…]