In order to effectively compete in the digital market, you need to put an adequate organizational structure in place. Executive Level The successful transformation of your business towards a digital player starts at the executive level. Every member of your executive team should be trained and informed about the latest digital evolutions. This is not[…]
Twipe is proud to welcome Le Parisien, one of the leading newspapers in France reaching 2,4 million readers every day, on the Twipe Digital Publishing Platform. The French daily newspaper is now using the Twipe Replica Solution to publish its newspapers on all mobile devices and web. Le Parisien and Twipe have started a long-term[…]
More than 900.000 digital editions of German newspapers have been bought on a daily basis in the last quarter of 2015. This represents a 35% year-by-year growth, in an overall declining circulation market. The digital newspaper circulation represents 4,5% of the total newspaper distribution in Germany. Almost half of the consumption is part of a[…]
Last month, Het Belang van Limburg launched its new mobile optimized newspaper. By using the Twipe NextGen Publishing platform, HBVL creates the newspaper only once to publish it on all smartphones and tablets. Three weeks after the launch of their new newspaper app on phones we have a look at the first results. 50% more daily usage on smartphones On the[…]
The launch of the iPad back in 2010 created new hopes in newspaper boardrooms to grow their digital publishing revenues. Five years and many experiments later, the business results are mixed and the challenges to succeed have increased. A few incumbents like The Financial Times, VG and Bild report significant success in growing and monetizing[…]
Think Different The second edition of the Trends in Digital Publishing Magazine covers the topic of start-ups in the media industry. Undoubtedly, we are currently living in a period of unprecedented change and disruption. We see many successful start-ups that trigger the disruption and benefit from the new opportunities. From Zero to One But why are so[…]
For a very long time, news publishers have considered push notifications way too intrusive to be used on a regular basis. Today, there is no doubt regarding the power of push notifications to generate instant traffic to your app. 88% more app launches In the last couple of years, it has been proven that push[…]
Alexandre Lévêque, a recently graduated Software Engineer is Ouest-France first NextGen Certified Developer. During the past four days Razvan and Claudio boosted Alexandre knowledge of HTML5, CSS3 and Javascript. Alexandre is now able to design and develop his own templates. He will bring his skills back home to Ouest-France were he is part of the L’édition[…]
