With Daily, Der Spiegel publishing company will close a gap between the weekly magazine and the constantly updated Spiegel online website. With the new Daily, Der Spiegel targets the “Daily Briefers”, a term used already in Reuters’ Digital Report 2016. The “Daily Briefer” wants to inform himself daily, but the regular visit of a website is too cumbersome[…]
The Media Briefing released a report last week containing 15 Case Studies of European publishers who have successfully implemented paid content strategies. We did a careful analysis of the report and identified the 6 common factors that industry leaders such as BILD, The Economist, De Correspondent, SüdDeutsche Zeitung, The Times or Le Monde counted on when building[…]
Social media and mobile applications have become a primary channel for news for many millennials. An infographic from Coupofy takes an in-depth look at the smartphone-use habits of millennials and how these habits drive news consumption in the digital era. Coupofy surveyed more than 2,000 millennials aged 18 through 34. They found that nearly 70 percent[…]
It’s the new year. Time to follow through with your resolutions. Elizabeth Grace Saunders, time management coach, tells us to stop setting goals you don’t care about. It’s important to tone down and follow wu wei – strategic non-action. We know predictions are hard. So we selected for you expert opinions on 7 trends and topics[…]
Click to read As we are wrapping up our presents and the year, we want to look back on 2016 full of discoveries and new learnings. We worked hard all year to create stunning publications for our customers. On our publishing platform we added many new features that increase the visibility of the bundle (PromoSpot) and the comfort of automatic downloading. By migrating to[…]
2016 is almost over – some might say finally – so we are looking over the horizon into next year and what publishers should include in their strategic planning of 2017. We were gathering our experience and knowledge and want to share reasons why your ePaper should be part of your 2017 digital strategy. 1.[…]
“Every single editor I’ve spoken to feels they’re flying blind” says Rob Barrett, digital chief at Hearst Newspapers. One of the key challenges this year for news was balancing national news with regional news, pop culture and viral content. As reach is still an important metric for newspapers it is almost impossible to do that without mixing viral[…]
“Every single editor I’ve spoken to feels they’re flying blind,” says Rob Barrett, new digital chief at Hearst Newspapers. Editors of publications everywhere are struggling to get insight into readers’ behavior and figure out what effect their written articles have. Even though big data collection of web content has become a standard in most newsrooms,[…]
