Tag: Reader Engagement
The latest updates from Twipe
Subscriptions on the rise, NFTs and changing newsrooms: our top 5 publishing stories from last week
28 November 2022
This week’s Twipe Weekly Publishing News Digest takes a look at stories from across the world of publishing and news tech, touching on topics like why subscriptions are still on the…
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4 cases of publishers pioneering with NFTs
23 November 2022
NFTs have become less of a marketing ploy and more of a genuine revenue opportunity for publishers. They have diversified income streams for some, whilst others have struggled to capitalise on…
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Peak newsletter, gamification and Gen Z news preferences: our top 5 stories from last week
21 November 2022
This week’s Twipe Weekly Publishing News Digest takes a look at stories from across the world of publishing and news tech, touching on topics like why publishing is not yet at…
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No peak in sight: 82% of publishers still looking to launch extra newsletters
16 November 2022
Newsletters have been a powerful tool for publishers of all ages and sizes in recent years. Despite recent murmurings around reaching peak newsletter, they appear to be a central to publisher’s…
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How Sunday editions help increase digital engagement
9 November 2022
Sunday editions get special attention from many publishers. They offer in-depth analysis, enriched offerings, more light-hearted stories and opinion of the week’s news events. Journalists can also dive deeper into issues…
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